H O W I L E A D
H O W I L E A D
"Great leaders don't want to manage. They inspire people to challenge what's possible."
As a progressive leader, I aim to inspire through CONSCIOUSNESS, EMPATHY, INTEGRITY & ACCOUNTABILITY
I'm mindful of how I show up and behave; aware of my own autopilot responses and lead by example
I'm attracted to fresh thinking and approaches; believer that diverse teams create the best ideas
I'm driven by successful collaboration to help us maximize credibility, relationships and impact
I create the right mental conditions during team interactions, meetings and conversations
I'm most excited by watching my team members go and become leaders themselves
UPS: led a team of seven, international marketers; leaned on forward-looking outlook
Google: led a team of seven, YouTube B2B marketers; coached for high-performance
WarnerMedia: led a team of fifteen marketers; championed career development
Viacom: led a team of four marketers; supported cross-functional collaboration
We'll work together to bring order to chaos and we'll Push. The. Boundaries.
Leadership Training & Development:
Judge, American Marketing Association, MX Awards, 2024
Google Americas, Employee Retention Committee, 2021
Google DEI Council Member, 2020 - 2023
Google Mentorship Program Co-Creator, 2019
Google Global Job Rotation Program, 2018
Google Creative Leadership Academy Graduate, 2016
Spelman College Coca-Cola Mentor, 2015
Turner Broadcasting Executive Leadership Development, 2014
Turner Broadcasting Leadership Development Program, 2011
National Association for Multi-Ethnicity in Communications (NAMIC) Leadership Seminar, 2010
"To see him in action in a roomful of clients is like watching a master painter at work...provides an unparalleled level of expertise on the media/streaming/TV space... As a manager, he was supportive, yet gave just the right amount of autonomy, and his permission to experiment (and sometimes fail!). André is a pleasure to work for and to work with, to learn from and to teach, and I cannot recommend him enough."
- Emily Waskevich, former direct report @ Google
"André is the rare professional who is consistently both a pleasure to work for and highly effective. As a colleague, our conversations would lead me to find better ways to think about my own work. As a manager, he was an even-keeled, problem solver who naturally motivated his team to excel at their jobs. I look forward to working with André again."
- Peter Thorsson, former direct report @ Viacom
"André is an equally gifted marketer and client manager. He excels at listening to clients and delivering creative, thoughtful solutions to meet their specific needs...thrives in seeking out new ways to approach marketing. Maintaining a focus on the biggest questions his clients face each day, André consistently delivers excellent work and expert client relationship management. "
- Jen Tracy, former supervisor @ Viacom